African Fashion Week

SOBOYE will also be showcasing their SOBOYE BLUE collection on the AFWL 2016 runway.

Soboye Blue is a collection of Men’s & Women’s clothing inspired by the color blue…
Blue is tranquil, calming and moody. The color of the mighty sea and the expansive sky, it evokes the excited feeling of cruise travel and far off horizons.

Apart from being a great base color SOBOYE considered Indigo and it’s many hues as the starting point to build a directional collection.

Light and dark Denim is used liberally and mixed with African Print to add punch to a sharp collection of tailoring and separates. Vlisco Ankara is used to trim Jackets and trousers whilst full print shirts punctuate the collection.
Following on from the successful ‘Afro Dandy’s’ collection SOBOYE trail-blazes with their modern take on design and fuses their Nigerian heritage with their British upbringing…

Samson SOBOYE the creative director behind the brand is also the owner of the Afro-Chic Fashion & Lifestyle Boutique SOBOYE, which celebrates and showcases the best in African Design.  Also a reputable Fashion Stylist and Central St. Martin’s Graduate, Samson has spearheaded the way in London for the love and appreciation of high-end African designed and manufactured products and is the go-to boutique for many a celebrity and as well as discerning clientele.
Having shown at Lagos Design & Fashion Week 2014/15 and Mercedes-Benz Fashion Week Berlin, this will be Soboye's debut showing at Africa Fashion Week London.

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Essence Magazine - African Street Style Festival 2016